AABP Exchange of Audience Development Campaigns
PIE Theme – AUDIENCE DEVELOPMENT CAMPAIGNS
For this exchange, we are asking for audience development campaigns. General campaigns aimed at increasing lists or subscriptions. Anyone doing campaigns aimed at getting additional subscriptions from a single business to reduce extensive pass-along? Creative/new campaigns? Productive campaigns? Or campaigns to increase your social media audience/participation. If you don’t have an example or idea, you can send something else – editorial calendar, new event promo, etc. If you send something, we will include you in the next exchange.
Email exchange submissions by April 30, 2018 to AABP Staff at AABP Staff. If your submission involves more than one entry, please combine them into one PDF before sending the email. Please keep the PDF file size to less than 4 MB or else it will be unusable on the Web.
If you’d like to submit a URL or link to your web page or website with relevant content, AABP accepts that as a PIE submission. Email some text with the link and we’ll convert that into a PDF to post with the others. We can also accept JPG, Word and Excel files. If you don’t have the suggested topic, send something else (like a house ad, editorial calendar, etc.) and we’ll include you.